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Guide

How to find dupes.

A dupe is an alternative that captures what you love about a pricier piece — the shape, the color, the detail — for less. Here is how to find good ones, and avoid the bad.

Start searching
Hands photographing a dusty-blue dress with a phone

Three ways to search

  1. Search with a photo

    Upload a screenshot of the piece and let visual search find similar styles across stores.

  2. Describe what makes it special

    "Cream cable knit cardigan with gold buttons" beats "designer cardigan". Name the cut, color, fabric and detail.

  3. Compare across stores

    Search nearly 90 retailers at once and compare the prices side by side.

Spot a good dupe

Do

  • Check the fabric — natural fibers age better
  • Compare the details that make the original special
  • Read the measurements, not just the size

Don’t

  • Buy counterfeits — a dupe shares a style, not a logo
  • Assume cheaper is always better value

Try it now

Upload a photo of the piece you love and see the closest matches across stores.

Explore Search by Photo →

Frequently asked questions

What is a dupe in fashion?

An affordable alternative that shares the look of a more expensive piece — the shape, color or details — without copying its branding.

Is buying dupes legal?

Buying a similar style is fine. Counterfeits that copy logos and trademarks are not, so stick to styles, not branding.

Find it across every store, in one search.

Describe it, snap it or chat about it — Drezily searches nearly 90 retailers at once. Free for shoppers.

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